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ecorner: Stanford’s Online Resource For Entrepreneurs
I’m always on the lookout for new resources for entrepreneurs. This morning I stumbled upon Stanford University’s eCorner (short for Entrepreneurship Corner).
The site offers dozens of videos and podcasts featuring interviews and guest lectures by great entrepreneurial minds, including Eric Schmidt and Larry Page of Google, Mark Zuckerberg of Facebook and Carl Schramm of the Kauffman Foundation. Topics range on everything from entrepreneurship’s impact on the economy to how to manage risk, hiring good people, and choosing investors carefully. (To the right is a video from 2003 with serial entrepreneur Jerry Kaplan on mistakes entrepreneurs make.)
You feel like you get the benefit of attending Stanford Business School without paying tuition. You can also sign up for an email newsletter for updates on new additions to the site.
I especially enjoyed watching a lecture by Harvard Business School’s William Sahlman on characteristics of entrepreneurs, which you can watch here.
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Turn your ideas into a profitable business with IDEA
Breakthrough ideas with the potential to be profitable business ventures are being sought for the upcoming IDEA Competition.
IDEA, which stands for Ingenuity Drives Entrepreneur Acceleration, is a lot more than a competition. IDEA is about assisting the most promising local entrepreneurs in the commercialization of innovative products, processes and deliveries by connecting them to the best resources available, along with access to the capital it takes to launch a successful venture.
Registration will be available on Sept. 15 on the IDEA website ideacompetition.org. Only online applications will be accepted.
Registration begins with creating an account though the Registration tab. It is finalized when the $100 application fee is submitted online. Once registration is complete, access is allowed to information for members only on the website, where there are important links and resource information is available to help with projects.
Participants will have:
- Access to valuable tools and resources.
- The opportunity to refine your investor pitch.
- Attention in the media.
- A chance to pitch ideas to qualified potential investors and leaders in the business community
- The chance to receive substantial funding for the venture, including individual funding awards of up to $10,000 each, for up to five winners.
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Opportunities missed
Why do big companies routinely overlook new opportunities that are apparently staring them in the face? Why did Nestlé and Kraft fail to predict the popularity of Starbucks, for example? Why did not American Airlines or Delta Air Lines create Southwest Airlines?
Marketing consultants Craig Stull, Phil Myers and David Meerman Scott offer a simple explanation: most of the time, companies look at customers and markets from inside their current operations, rather than adopting an “outside-in” perspective: they simply don’t see things as customers do.
Their book offers a six-step recipe for overcoming this tendency. The first, most important step sounds obvious: search for the problems customers want solving. But this, it turns out, is easier said than done.
Zipcar made an appeal to different groupsMany executives mistakenly think that because they are experts in their product or service they are experts in their customers’ problems. But the two are not the same. Organisations often pay lip-service to solving customer problems, but the focus of their innovation efforts is to solve their own problems: to feed factories with orders, achieve targets and extend their brands’ reach.
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Tips for Entrepreneurs |Prepare ahead of time for variety of disasters
Stop for a moment and think about all the time and resources you’ve invested in your small business. Now imagine that it’s all gone - facilities, equipment, everything. What do you do?
Every year, this hypothetical question becomes real to thousands of small-business owners who suffer losses in fires, natural disasters and other events.
Although many potential disasters are unpredictable, a disaster management plan can be helpful. It may not be pleasant to think about, but the consequences of not doing it are far worse.
Here are some tips:
Identify potential hazards. Consider both natural events (hurricanes and floods, earthquakes and ice storms) as well as man-made disasters such as fires, spills and civil unrest. Such events could disrupt your utilities, logistics and supply chains.
